Your Career Marketing Plan

This book will guide you through the steps of both developing and implementing a career marketing plan. Hopefully, it is going to be a valuable journey for you and one in which you will learn a great deal about the person you are in life as well as in the workplace. More importantly, you will have a better understanding of the field in which you want to pursue your career and the type of employer to whom you want to offer your peerless expertise.

If you will take the time to complete the exercises at the end of each chapter, they will help you to analyse the information gathering you need to do to start building your own Career Marketing Plan. A Career Marketing Plan template is given at the end of the book for you to start entering your strategies, tactics and action steps for the implementation, control and feedback of your plan.

This book will hopefully change you and your self-perception in a very positive way and give you greater confidence as well as self-awareness. It will help you know who you are, what you want and how you are going to get it. There is nothing stopping you from having the career you want and, ultimately, the life you desire. You will realise that you have what it takes to control your career destiny.

Best of luck to you on your career path and best wishes for tremendous success with marketing not only your career but also marketing you!

Abdulrazzag Alharbi is a highly accomplished business executive and entrepreneur. He has held leadership roles at global companies in the oil and gas industry and is currently Co-Founder and Chairman of two successful business ventures in the paper industry. Throughout his career, he has embraced the Business Model for realising both professional and personal success. He has also helped peers and subordinates with their professional development by utilising his unique ability to recognise their talents and advise them on their career strategy, leadership growth, professional positioning and self-promotion. He has a true passion for inspiring and motivating people to become more confident, more valuable and more successful contributors to their organisations and to achieve their career goals.