-
Trademark Dilution
The world has changed materially since the foundation of traditional trademark laws, according to which the purpose of a trademark was to serve as a differentiating source indicator, preventing source confusion in the marketplace. Traditionally, trademarks protected the public from likelihood of confusion, assisted in consumer decisions and reduced search costs.The need to award a special scope of protection to famous trademarks from use on non-competing goods was first discussed in Kodak in 1898, holding that the use of the word Kodak for a bicycle company does not mislead consumers but takes unfair advantage of reputation. However, the most significant point in the evolution of dilution, in its early stages, was the case of Odol decided in 1924, which was the first to acknowledge the need to protect the advertising power of trademarks from being diluted, even in the absence of a likelihood of confusion. This book will provide that dilution is a ‘sui generis’ brand remedy applicable to reputed trademarks in accordance to their aggregated inherent and acquired strength. The book will address the non-harmonised nature of dilution, which reflects a problem in an age of borderless trade and cyber commerce and emphasises the need to answer the question: To what extent should reputed trademarks be protected by dilution beyond the traditional trademark protection from likelihood of confusion?The book includes a proposal for an operative legal framework based on conclusions and distinctions derived from the comparison of dilution, as adopted and interpreted in different areas of the world, comparative case studies and comparison with neighbouring legal rights, such as Tort Law, Unfair Competition, Moral Rights, Equitable Rights, Publicity Rights and Unlawful Enrichment.
£29.99 -
Public Administration in Nepal
Nepal as a nation-state was established in 1769 by King Prithvi Narain Shah. He was then a ‘Raja’ of the tiny hill-state of Gorkha in western Nepal. He unleashed a dormant national energy that saw the creation of a Hindu Kingdom of the Himalayas that was separate and distinct from both India, which was under British Rule (British Raj) in the south, and Tibet, which was within the ambit of the Chinese Empire in the north.In this work, Minto Jung Thapa looks at the efforts to develop the public administration system of the country following the ‘revolution’ of 1951 that ended the century of family autocracy of the Rana Prime Ministers. He places these efforts in the context of the constitutional and political changes that Nepal experienced from 1950 to 1974. He is always reminded of the words of philosopher George Santayana, “Those who do not remember the past, or who do not learn from history, are condemned to repeat it.”Public Administration in Nepal covers many topics including politics and administration, the civil service, personnel administration, organisation and methods, institution-building, and the challenges of transnational inducement of change and development.
£3.50 -
The Lean Tool Room. Problem Solving, Understanding You Have a Problem
The Lean Tool Room. Problem Solving, Understanding You Have a Problem by Mark Roberts is a book that explores in depth the 'Lean' business model. It explores the origins of the 'Lean' system and is a detailed guide for both employers and employees who want to know more about this system or may be considering implementing it in their business.Packed with useful information and diagrams, this book will appeal to anyone with an interest in business or the Lean business model.
£3.50 -
The Peoplemad Success Model
A platform on which to build future success, covering the key elements needed to be successful. Learn how to take control, develop a strategy, get the right people, get the right people doing the right things, create the right environment, build your own capability and get you and your team all behaving as leaders. Phil Merrick is the founder of Peoplemad Ltd, a Fellow of the Institute of Leadership Management, an Advisory Board Member of the Youth Charter, a Business Mentor for Business Wales and a former senior executive with one of the biggest banks in Europe.He has a track record of building high performing teams and has spent a great deal of his career in trouble shooting roles helping businesses improve performance, particularly through the organisation and management of people. Phil is now focused on helping people improve performance using the Peoplemad Success Model © which he has developed to make the process easier for people.
£3.50 -
You Better Stand Your Watch: Leadership Making Sound Decisions Involving Ethical And Unethical Behaviour In The Workplace
Organizational leaders can use the results of this study to simultaneously improve the quality and effectiveness of the decision-making process. The findings of the quantitative study in this book indicated the increasing importance of concepts regarding ethical behavior and decision-making by leaders in a retail business workplace. The implication that leaders have the responsibility to uphold the highest standards of ethical conduct means that leaders should focus on doing the right thing when integrating ethics and decision-making together. Leaders should embrace the best practices for determining ethical decision-making when confronting unethical behavior in a retail business workplace.
£3.50