We are proud to announce we will be representing our work in China for the first time alongside the Publisher’s Association. We are joining the fair as it celebrates its 25th anniversary. We are proud to join one of the biggest book fairs in the Asian continent, as it celebrates its 25th anniversary. Our stand number at the fair will be E1 D12. The fair will be held between 22nd – 26th of August at the New China International Exhibition Center (NCIEC). For a publishing company such as ours, this is a great achievement. China is a new frontier for us and has a huge market for books and rights. We plan to use this opportunity to sell more rights to our brilliant books and solidify our presence in the Chinese market. We will be showcasing work of some of our authors, including ‘Running Wild’, ‘Herriot Goes to London’ and ‘The Heart of Consulting’. After our highly successful international tour, which started in the UK and took us through UAE and then to the US. We have attended six different events so far, all of which were significant in their own right. We are hoping to keep the momentum going and are eager to make our mark in Beijing as well. This is a unique and golden occasion for us to familiarise ourselves with the Chinese market and grow our presence to other parts of the world.